Krea releases Krea 3, an AI model for editing images at scale

Krea has released Krea 3, an image editing model the company built for production work rather than one-off experiments. The model is designed to take a photo and an instruction, then change only the part a user names, leaving the rest of the image untouched.

Krea says Krea 3 finishes an edit in under eight seconds and prices each edit at $0.06, compared with $0.135 that Krea attributes to Nano Banana Pro, a rival image-editing model. The company says Krea 3 is both faster and cheaper to run at scale, though the exact speed multiple varies across its own materials, which cite both a 4x gain and a 10x gain over Nano Banana Pro, alongside a separate claim of running three times cheaper overall.

On its product page, Krea 3 is shown editing through clickable, labeled regions of sample images rather than full repaints. One demo lets a visitor inspect a glass mug, a ceramic mug, two tins, and a request to change a dripper to copper, each tied to its own region of the photo. Other demos on the page show the model swapping a pasta dish for a banana, turning a pool pink, dyeing a paper cup cherry red, recoloring a tote bag cobalt blue, changing a raincoat to pink, swapping a watch for a silver one, and recoloring a camera body, all while leaving the rest of each scene untouched. Krea’s product pages for architecture scenes label separate regions for a pavilion and a terrace, and a packaging scene labels a brand mark and a logo apart from the product itself.

Where it’s already plugged in

Krea says it distributes Krea 3 through a group of platforms used by businesses building AI products, including fal, Baseten, Comfy, Luminal, Together AI, Envato, Creative Fabrica, Oxen, Civitai, RouterPlus, Mito AI, Flora, and Eachlabs. The company frames the release around nine use cases it expects to use the model: e-commerce, marketing, architecture, product, fashion, gaming, film, photography, and consumer.

Krea does not publish independent benchmark results alongside the release, and the speed and cost comparisons to Nano Banana Pro come only from Krea’s own materials. Buyers evaluating the model for production pipelines will want to see third-party testing of edit accuracy and turnaround time before relying on the figures Krea has published. What happens next is whether the partner platforms Krea named start shipping Krea 3 into their own editing tools, and whether independent benchmarks confirm the speed and cost gap Krea claims over Nano Banana Pro.